Montréal · Laval · Longueuil · Barreau-aware

Law Firm SEO Agency Montréal

We get Montréal law firms found on Google, Google Maps and AI search, in French and in English, then turn that visibility into booked consultations. SEO, Google Ads, websites and intake automation, run as one system. One firm per practice area.

From $999/month · no hourly billing
200qualified leads in 120 days (PI firm, Ontario)
$315K+estimated revenue in 6 months (business firm, Ontario)
16.7xorganic click growth in one quarter (immigration)

Results from our Ontario law firm clients. Montréal campaigns follow the same system, adapted for Quebec's bilingual search market.

Free Montréal law firm SEO audit

Get a free audit of your firm

A real strategist reviews your Google rankings, Google Business Profile, French and English search coverage and AI visibility. No obligation.

Prefer to talk? Call +1 (437) 717-9379

Trusted by Canadian law firms

Firms we have worked with

Maana Law logoSubstance Law logoIPJ Immigration Solutions logoBrightlight Immigration logo

Personal injury, immigration, franchise, regulatory and business law firms across Canada.

Why Montréal is different

Montréal legal search isn't Toronto with a French translation.

Montréal clients search in two languages, often switching mid-journey. Many common Ontario practice areas work differently under Quebec civil law. An agency that ignores that wastes your budget on searches that never become files.

🇫🇷 Two search markets, one city

"Avocat divorce Montréal" and "divorce lawyer Montreal" are different keyword sets with different competitors. We build French and English pages as equals, each written natively, not machine translated.

⚖️ Quebec civil law changes the keywords

Car accident injuries are largely handled by the SAAQ no-fault regime. Real estate closings go through notaries. So we target what Quebec clients actually hire lawyers for: SAAQ and CNESST appeals, latent defects, civil liability and more.

📜 Barreau and Bill 96 aware

Content respects the Barreau du Québec's advertising rules: no misleading claims, no promised outcomes. And because the Charter of the French Language applies to your commercial presence, French is never an afterthought.

📍 Neighbourhood level local SEO

Ville-Marie, Plateau, Rosemont, Saint-Laurent, the West Island, Laval and the South Shore each behave like separate Map Pack markets. We optimize your Google Business Profile for the areas your clients come from.

🤖 AI answers in both languages

ChatGPT, Gemini and Google AI Overviews answer Quebec legal questions in French and English. We structure your site so AI engines can cite your firm in either language.

🔒 One firm per practice area

We take one firm per practice area in Greater Montréal. Your rankings are never shared with the firm down the street.

Book directly

Pick a time for your free strategy call

20 minutes. A real review of your Google, Maps and AI visibility in Montréal, and a clear plan. No obligation.

Calendar not loading? Call +1 (437) 717-9379 or email contact@lawfirmseomontreal.ca.

Joydip Kirtunia, founder of GrowMinion and Law Firm SEO Montréal
Meet the founder

I'm Joydip Kirtunia. My job is simple: more signed files for small Montréal firms.

I founded GrowMinion LLC and have spent more than seven years doing hands-on SEO, with over 30 law firms among 120+ businesses. Law Firm SEO Montréal brings that same system to Quebec, adjusted for a bilingual city and a civil law province.

I judge every piece of work by one question: did it produce consultations that turned into mandates? Rankings, traffic and audits only matter if the phone rings. Ninety days in, that's what we look at together.

I work directly on every account. No hand-off to a junior team you never meet.

Proof, labelled honestly

Case studies from firms we work with

These results come from our Ontario clients. They show the system we now run for Montréal firms. We'll never dress up an Ontario result as a Quebec one.

Case study · Personal injury · Mississauga, ON

Maana Law: 200 qualified leads in 120 days

A personal injury firm with a strong reputation but an invisible website and a dormant Google Business Profile. We ran Google Ads for immediate leads while SEO, citations and content compounded underneath.

200qualified leads
622KGoogle impressions
+77.3%GBP calls year over year
$66.80cost per paid lead
Read the case study →
Case study · Franchise and MSB law · Richmond Hill, ON

Cloudhaus Law: from 2 or 3 inquiries a month to $315K+

A boutique franchise firm with ten years of expertise and a 5.0 rating, getting only a few inquiries a month and no AI visibility. Six months later it ranked 1.00 in the Map Pack and was recommended by ChatGPT.

361qualified leads
$315K+estimated revenue
1.00average Map rank
467keywords ranking
Read the case study →
Case study · Immigration law · Toronto, ON

Immigration firm: 181 to 3,020 organic clicks in a quarter

A brochure style website rebuilt around a topical map of how people really search for Express Entry, sponsorship and permits. Clicks grew 16.7x while the firm held page one positions.

3,020organic clicks
373Kimpressions
16.7xclick growth
24xvisibility growth
Read the case study →
Receipts, not promises

What it looks like in Google, Maps and AI

Real screenshots from client accounts. All Ontario firms, all verifiable.

1.00 average rank for #1 Map Pack

1.00 average rank for "franchise lawyer Toronto"

Cloudhaus Law holds the top spot across the whole map grid.

2.16 average rank for Top 3 Map Pack

2.16 average rank for "truck accident lawyer Mississauga"

Maana Law stays top 3 on 92% of grid points for a very competitive PI term.

Named directly by ChatGPT for ChatGPT

Named directly by ChatGPT for "MSB lawyer Richmond Hill"

Full firm profile returned as the primary recommendation.

Cited in Google AI results for Google AI

Cited in Google AI results for "truck accident lawyer Mississauga"

Listed next to firms many times its size.

From near zero to 800+ monthly organic visitsOrganic growth

From near zero to 800+ monthly organic visits

The compounding curve of content, citations and authority.

+77.3% calls year over yearGoogle Business Profile

+77.3% calls year over year

4 calls in January, 15 in April, from a GBP that was dormant.

69 conversions on $5,010 spendGoogle Ads

69 conversions on $5,010 spend

$72.61 average cost per conversion, every call and form tracked.

361 qualified leads at $30.56 average CPLMulti-client ads

361 qualified leads at $30.56 average CPL

Across our active law firm ad accounts.

24 conversions at $35.46 eachImmigration ads

24 conversions at $35.46 each

258 clicks and 24 tracked conversions on $851 in 24 days.

In their own words

Watch the case study and client reviews

No staged shoots. Real lawyers and a real walkthrough of how we work.

Case study walkthrough

How the Maana Law system was built

Client review

What working with us feels like

Client review

The results, in the client's words

Verified on LinkedIn

Recommendations from client lawyers

LinkedIn recommendations from Irbaz Wahab of Cloudhaus Law and Harrison Jordan

See more reviews on LinkedIn →

The system

How we grow a Montréal law firm

Every result on this site comes from the same connected process.

01

Market and competitor research

Demand by practice area, in French and English, and the Montréal firms already winning your searches.

02

Bilingual topical map

Hubs, service pages, neighbourhood pages and FAQs planned in both languages before anything is written.

03

Technical foundation

Speed, schema, hreflang, crawlability and indexing so Google understands both versions of your site.

04

Google Business Profile and local

GBP optimization, weekly posts, Quebec directories and local links that move you into the Map Pack.

05

Authority: content, PR and links

Barreau-aware content, features on 20+ Canadian news sites and a link budget sized to your competition.

06

AI search optimization

Clear answers and entity signals so ChatGPT, Gemini, Perplexity and Google AI recommend your firm.

07

Ads and intake

Google Ads for immediate demand, plus missed-call text back and CRM routing so no lead is lost.

08

Measure and adjust

Search Console, GA4 and call tracking reviewed monthly. We double down on what signs files.

The first six months

What a realistic ramp looks like

A typical path for a small Montréal firm. Timing depends on your practice area and competition.

Month 1

Foundation

Research, technical audit, schema, GBP audit, analytics and call tracking. First wave of Quebec citations.

Month 2

First leads

Google Ads live. French and English service pages start publishing.

Month 3

Visibility

Impressions climb and the firm starts appearing in the Map Pack for priority terms.

Month 4

Authority

AI engines begin citing your pages. Organic traffic accelerates and ad costs drop.

Month 5

Two engines

Organic leads arrive alongside paid, reducing reliance on any one channel.

Month 6

Compounding

Google, Maps, AI, ads and referrals all feeding the same intake.

Pricing

Flat monthly fees. No hourly billing.

Every plan includes AI search optimization, technical SEO, local links, content writing and features on 20+ Canadian news sites.

Single office
$999/month

SEO, AI search and Google Business Profile for one office.

  • ✓SEO for 1 office, up to 3 core services
  • ✓AI search optimization: ChatGPT, Gemini, Google AI
  • ✓Google Business Profile optimization and weekly posts
  • ✓Technical SEO, schema and hreflang
  • ✓8 articles and 3 page rewrites a month
  • ✓Quebec citations, local links, 20+ news features
  • ✓Weekly and monthly reporting
Book a call
★ Most popularMulti-location
$1,399/month

For firms with 2+ offices, or downtown plus Laval or the South Shore.

  • ✓Everything in Single office
  • ✓Up to 6 core services, 2+ locations
  • ✓GBP management for every office
  • ✓Location pages in French and English
  • ✓12 articles and 6 page rewrites a month
  • ✓Call tracking and monthly strategy call
Book a call
Full system
$1,999/month

SEO, ads, branding and AI lead management, run as one system.

  • ✓Everything in the SEO plans
  • ✓Google Ads and Meta Ads management
  • ✓Brand messaging and consistent profiles
  • ✓Intake chatbot, missed-call text back, CRM routing
  • ✓One cross-channel dashboard
  • ✓Dedicated strategist, priority support
Book a call

Backlink budget and ad spend are separate. See full pricing and add-ons →

FAQ

Questions Montréal lawyers ask us

+Do you create French content, or just translate?
We write French and English pages natively. Quebec French legal searches use different terms and phrasing, so a translated page rarely ranks. Both versions are planned in the same topical map and connected with hreflang.
+Is your marketing compliant with the Barreau du Québec?
We follow the Barreau du Québec's advertising rules in the Code of Professional Conduct of Lawyers: no false or misleading claims, no guaranteed outcomes, and careful use of testimonials. You approve all content before it goes live.
+Are your case studies from Montréal?
No. Our published case studies are from Ontario law firms and are labelled that way. We run the same system in Montréal, adapted for Quebec, and we'll publish Montréal results as they come in.
+How long until we see results?
Google Ads can produce leads in the first week or two. SEO usually shows clear movement in 3 to 4 months, and compounds from months 4 to 6. Competitive practice areas downtown take longer than a niche practice in Laval.
+What does one firm per practice area mean?
We only work with one firm per practice area in Greater Montréal. If we're growing your family law practice, we won't take on a competing family law firm in the same market.
+Do you work with firms outside Montréal?
Yes. We serve Laval, Longueuil, the South Shore, the North Shore and the West Island, and our sister site covers Toronto.
+Do you require a long contract?
No long lock-in. SEO takes time to compound, so we recommend at least six months, but plans are month to month.
Free 20 minute call

Your competitors are already on page one in Montréal. Let's change that.

Book a free 20 minute strategy call and we'll show you exactly where your firm stands.